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NUTSHELL:

For West Coast Customs' first time ever exhibiting at SEMA Las Vegas, the company partnered with On The Edge Marketing on a joint show booth to display custom cars that featured an audio personalization product called Ride Tones.


ROLL:
As On The Edge Marketing's head Graphic Designer, I collaborated with WCC to create the booth design, the "Pimp My Ride" fan poster design, P.O.P booth displays - as well as various exclusive WCC product designs for the show.